A blog on logos, corporate identity and branding.

Posts tagged ‘company logos’

Why You Should Go for Custom-made Logos

Have you ever wondered what is there in a particular logo design that makes it stick to the back of your mind? Have you ever pondered some time thinking why your brain associates itself with a particular company whenever you see a particular design in the print media or on the TV? (more…)

Corporate Identity Goes Far Deeper than Just the Logo

Graphic designers frequently play a prominent role in launching or repositioning a company. When they create a look (or new look) for a company’s stationery, brochure, ads and web site, this often goes by the name of an “identity package.” Don’t let this convenient term mislead you into believing that a company’s identity consists of merely the logo and look. (more…)