Your business card should stand out from the rest. It should work as a mini advertisement for your business. Still, there are some basic elements that every business card should include. Here is a rundown of these fundamentals for you to remember as you design your next business card printing project:
1. Your Name
Obviously, you will want to put your name on your business card. Otherwise, the recipient will not know who to ask for when he or she calls.
2. Your Company Name
Right by your name, you will want to include your business name. Even if your business is just you, put the name of your company on there. It looks more professional that way.
Make sure you include the address that people should use on your business cards. If you are working from home, you will have to use your home address. But it is better if you have an office to work out of.
4. Phone Number
Your customers can’t contact you if you don’t include your phone number. By the way, if you are working from home, it is a good idea to get a separate phone line for your business. When the business starts rolling in, you don’t want to tie up your personal line.
5. Email Address
If you don’t already have an email address, get one. It is essential. And it’s free; just go to Yahoo or Google and sign up for one. Make sure you sound a professional address, though. ‘ClownBoy’ is not a good idea.
6. Web Site Address
It is also a good idea to have a website for your company, if you don’t have one already. In this age of computers, a website is a virtual necessity. You can set one up yourself, or have one set up for you for a relatively low price. Just search around.
7. Your Title
Whatever you call yourself, include it on your business card. Whether you are the president of the company, or king of the world, put your title on there.
8. Quick Rundown of your Business
Include some information about what your company does. That way, if a customer pulls your card out of his wallet three years from now, he will remember what you are all about.
9. Your Logo
If you don’t have a logo, get one. You can have one designed for you at a very low price. I recommend this logo design service.
10. Some Eye-catching Stuff
Make sure to include some images or graphics that make your card pleasing to look at. There are far too many boring, black and white business cards out there. Make sure yours stands out from the crowd.
Katie Marcus writes about the business card design and printing technologies used by businesses for their marketing and advertising campaigns.